Tuesday, March 27, 2007

AWN reports on Framestore NY, Geico

Check out this article about Framestore NY on AWN! It's instigated of course by the VES Award that FS-NY just won for last year's Gecko spot, "Chat", but they go on to talk about making the spots they made this year too. Two of the ones they talk about, "Local" and "Seconds", were ones I worked on. I see "Seconds" on TV quite often now, (the one where he's riding an escalator, talking about how little time he has to say everything he has to say in a commercial), it airs back to back with "Puma", which I did not work on.

It's nice to see Framestore NY get some recognition. I was surprised when I found out that they really haven't been in New York for that long, and have been doing 3D in commercials for even less time than that. Sometimes they seem to have the "little brother syndrome" when compared with Framestore in London, I met people around New York who didn't even know that Framestore had a studio here! But let me tell you, they do cool projects, everyone there is friendly and extremely talented, and they care about the quality of what they produce--(in terms of both animation and lighting/rendering). Oh, and there's the "little" fact that I never once had to work a weekend for them in 4 months (and I think I only had to work late once). This is a testament to the production management and scheduling, and staffing up of crew to meet the demands of production. It was not a slow time at the studio at all.

I finished that gig at Framestore last Friday, but not before scoring 66,909,000 points in Simpson's Pinball, and consequently landing 2nd place on the scoreboard (if you've ever played that game, you know how hard it is)! I think people thought I was a pinball nut, cause I played that every day at lunch with other guys there (and sometimes after work). Don't get me wrong, pinball is not all that I care about, but it was another element that added to the enjoyable work environment. Here's to a great four months, and to all the friends I made there!

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